New Delhi. In today’s modern times, we do not need to go out anywhere for shopping. You can easily shop through online websites and apps while sitting at home and whenever it comes to online shopping, the names of apps and websites like Amazon, Flipkart, Myntra come to the fore, which have a lot of dominance in the entire market. And the reason for this is the large scale operation, easy shopping experience, time saving and huge amount of advertisement of these companies. Talking about advertisement, it is their biggest weapon through which they attract customers. Now, to end the dominance of these big companies, to promote the small traders of the country and to bring a revolution in the field of e-commerce, the Government of India has launched the ONDC platform. Now a series of questions must have started in your mind that what is ONDC after all and how will it prove beneficial in ending the dominance of big companies. In this news we will give you all the information related to this.
What is ONDC?
ONDC stands for Open Network For Digital Commerce. Through ONDC, small traders and businessmen of India can also sell their goods online. Let us tell you that this platform works to connect sellers, buyers and delivery partners and it is a non-profit organization whose objective is to protect small businessmen of India from the growing dominance of companies like Amazon and Myntra and to strengthen them. The entire process of registration in ONDC is absolutely easy and free, but on the order you are charged some platform charge which is much less than Amazon and Flipkart.
So why was this needed?
As we know that India’s e-commerce market is continuously growing and it is believed that by 2030, one third of India’s total population will do online shopping. Now foreign companies like Amazon, Flipkart, Myntra will benefit more from this. Foreign companies earn all the profits from India and take it back to their country, which can prove dangerous for the country in the future. And due to these online shopping companies, small and middle class businessmen of the country have to suffer losses. Even if these small businessmen join these big companies, they are charged huge commissions. Keeping all these problems in mind, the Government of India has started ONDC.
Big companies will get competition from ONDC
After the arrival of ONDC, you do not need to keep many shopping apps in your phone. Along with all the big shopping app goods, the goods of small traders and businessmen will also be easily available to you in ONDC itself. You can buy directly by comparing the prices of all. The advantage of this platform is that even a small shopkeeper can sell his goods to a customer sitting far away. ONDC is being seen as a big game changer in India’s e-commerce market.