Union Information and Broadcasting Minister Ashwini Vaishnav
Information and Broadcasting Minister Ashwini Vaishnav has expressed concern over the financial stress of digital and traditional media on the occasion of National Press Day on Saturday. The Union Minister said that fair compensation to news publishers for their content is one of the biggest challenges facing the news media today.
financial loss is occurring
Vaishnav said that today most of the news is received through digital mediums. Therefore traditional media (radio, TV, newspapers, magazines) are suffering financial losses. Vaishnav said that traditional media needs to be given fair compensation for the content created by them.
The matter came before the government
News publishers (both traditional and digital) have repeatedly raised concerns with the Government of India about the imbalance in bargaining between big tech companies and news publishers.
people coming into digital media
The Union Minister said that as we see news consumption is rapidly shifting from traditional media to digital media. Due to this, traditional media is suffering financial loss due to this change.
need to pay attention to this
The investment made in building a team of journalists, training them, creating editorial processes, ways of checking the authenticity of news, and taking responsibility for the content, are all investments that are huge in terms of both time and money. They are becoming irrelevant. This needs attention.
need for fair compensation
Along with this, the Minister said that the efforts made by traditional media in creating news content need to be compensated appropriately. The Union Minister said that the challenge of fair compensation is affecting our media and news world. This needs to be changed. it should be noted.
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