Instagram ‘lockable posts’ feature: Instagram has started testing a new feature called ‘locked post’. This feature allows creators to hide a post behind a secret code, which is to be recorded to the followers to see the post. This feature was recently teased by Instagram, but when it can be launched, there is nothing confirmed.
How does this feature work?
Instagram has recently spoken on the new lockable post feature on its official design account, showing how this feature will work when available. To unlock the post shared by Instagram and to see its content, you have to enter a secret code. This secret code can be estimated by the company using signals given at the lock screen and post caption. In this case, the secret code is ‘threads’. Entering this code on the lock screen of the post leads to a reel unlocked on which it is written ‘soon’. This indicates that Instagram is planning to roll out its lockable post feature soon.
Learn other information
Instagram’s Local Post features can enable creators and brands to give their followers exclusive posts. This is also expected to help them to increase engagement on their account. Companies can also use this new feature in the marketing campaign on their platforms and users can share a special post with select followers on their profiles. It is to be taken care that the test post that Instagram locked behind its new feature, unlocked the reel. It is not clear whether the company will allow users to hide other posts like long videos and image posts.