Election Flashback: The first phase of campaigning for the Lok Sabha elections ended on Wednesday and voting is scheduled to take place on Friday. Meanwhile, for the remaining 6 phases, political parties have put all their strength into their election campaign. Various types of slogans have been raised by political parties in elections. Echoes of ‘This time, 400 paar’ are being heard from BJP and allies. At the same time, opposition parties are also trying their best to sideline the ruling party with various slogans.
Slogans have proved to be very important in Indian politics. From city to village, political parties create an atmosphere in their favor with these slogans. These slogans have also acted as a catalyst in overturning governments.
Ate ration and drank oil..
If we talk about changing the political atmosphere through slogans, the most important occasion was the 1977 Lok Sabha elections. In the elections held after the Emergency, this slogan was given by the opposition – ate ration, drank oil, see this game of Indira. This slogan had a significant impact on the elections. Congress candidates had to face defeat at many places. Due to this slogan raised in the 1977 elections, Congress had to lose its power at the Centre.
The series of slogans continues since the first election
However, the series of slogans had started from the first Lok Sabha elections itself. Jana Sangh was established in 1952. Earlier, the election symbol of Jan Sangh in Lok Sabha was Deepak. At that time this slogan was given – Work for every hand, water for every field… Deepak in every house is a sign of Jan Sangh.
Child-child Atal Bihari..
Talking about the Lok Sabha elections of 1967, at that time the slogan given by Jan Sangh was – Preparation for a bright future… Bachcha-Bachcha Atal Bihari…. Then we have already talked about the slogans and slogans of 1977 above. After this, there came a period in 1980 when many Congress leaders joined other parties. Slogans were raised regarding this also. The slogan was – The turncoat is caught in the clutches, the seal will be in the paws…
You will get sugar at seven, you will reach your bed early.
Similarly, when the price of sugar increased in 1985, the opposition parties targeted the Congress through slogans in the elections. Earlier the price of sugar was Rs 3 per kg but in 1985 the price of sugar reached Rs 7 per kg. On this the opposition raised the slogan – You will get sugar at seven, you will reach your cot soon… In this way, in every election, political parties try to strengthen their position among the public by using different types of slogans.
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