Smartphone company Apple is in the process of rolling out a hardware subscription service for its iPhone and iPad. The purpose of this plan is to rent out the iPhone or iPad to people on a monthly basis, just like we rent an app.
According to a Bloomberg report, the Cupertino-based tech giant intends to allow customers to subscribe to their favorite hardware (iPhone or iPad) using the same Apple ID and App Store account that they use to purchase apps and access various services. To subscribe to. The purchase of the device will not be split into 12 or 24 monthly instalments. Instead, this monthly service charge will be paid on the service charge, which will be determined by the device selected by the user.
The company has discussed allowing users to swap out their devices to buy a new model when the new hardware program unfolds. It historically releases new versions of its flagship devices once a year, including the iPhone, iPad, and Apple Watch.
Furthermore, the report claims that the company is in internal discussions about adding the hardware subscription service to its AppleCare technical support plan and Apple One bundles, which were introduced in 2020 and allow users to access TV+, Arcade, Including subscribing to a variety of Apple services. Music, Fitness+ and iCloud storage and more.
It’s important to note that Apple has been developing its own hardware subscription service for some time. However, plans to offer the service were put on hold to accelerate the company’s ‘Buy Now, Pay Later’ initiative. This service may now start in late 2022 or early 2023.
It’s worth noting that this isn’t Apple’s first move to make its gadgets more accessible to users. In 2015, Apple introduced the iPhone Upgrade Program, which gave users the opportunity to purchase an iPhone within 24 months. Users can also upgrade to a new iPhone model every 12 months.