There is always a tough competition between Google and Apple in the smartphone industry. Both the companies launch flagship smartphones with special features and capabilities that become the talk of the market. This competition is going to increase in the coming months as both the companies prepare to launch their new smartphone lineups. Let’s take a look at the upcoming smartphones from both companies. Apple usually launches its new hardware and devices in September. This year, the company is expected to launch the iPhone 18 series in September 2026. At the same time, reports suggest that Google’s new Pixel 11 series may be launched in August 2026.
Apple iPhone 18 Pro
According to reports, Apple may pay special attention to the camera features, performance, battery capacity and design of its new smartphone.
display
The iPhone 18 Pro may feature a 6.3-inch LTPO OLED display with a 120Hz refresh rate. Reports suggest that its peak brightness can reach 3,000 nits. Additionally, the ‘Dynamic Island’ could be smaller, as Apple could move some Face ID components below the display.
performance
According to reports, the iPhone 18 Pro may have the new A20 Pro 2nm processor. This can increase performance by 10% to 20%. Power consumption can also be reduced, which will improve battery life. Plus, Apple’s intelligence features can work faster than ever before.
memory
The iPhone 18 Pro is expected to have 12GB of RAM. This will make it easier to use multitasking and AI features. Apple’s Pro models have always been known for offering a high-end experience.
Camera highlights: According to reports, the phone may have a 48MP variable aperture camera. With this, users will be able to better control the amount of light coming into the camera. Apart from this, it may also include a 48MP telephoto lens and a 48MP ultra-wide camera. Telephoto cameras can be specifically optimized for low-light photography.
Google Pixel 11 Pro
Reports suggest that Google is planning to make major changes to its new flagship smartphone. This time the company has focused on improving the architecture as well as improving the camera performance and overall system performance.
display
The Pixel 11 Pro is expected to feature a 6.3-inch LTPO OLED display with a 120Hz refresh rate. It can also get a peak brightness of about 2450 nits.
What changes will there be in the processor?
Pixel 11 Pro may have Google’s new Tensor G6 2nm processor. This is considered to be the company’s biggest performance upgrade so far, which can significantly improve the speed and AI capabilities of the phone.
memory
According to reports, Google can offer 12GB and 16GB RAM options, so that users will be able to choose the model according to their needs and budget.
What will be special in the camera?
Pixel 11 Pro may have a triple camera setup, which will include a 50MP primary sensor, a 48MP ultra-wide camera and a 48MP telephoto camera. The telephoto camera is expected to have 5x optical zoom support, while the selfie camera can be of 42MP.
Who will be more powerful?
The leaked specifications of both the smartphones look quite impressive. Fans of both Google and Apple are eagerly waiting for these devices. If the reports prove to be true, then by the end of the year both these flagships can be seen giving tough competition to each other in the smartphone market.
