YouTube has become a platform where creators are earning a good amount of money every month. From shorts to long videos, this platform is used extensively across the country. In a new development, YouTube has launched a feature that will allow creators to earn more money through YouTube Live. Specifically, YouTube has introduced a feature called “Gifts”, which is designed for vertical live streams.
**What is YouTube Gifts feature?**
According to media reports, this feature allows viewers to show their support for their favorite creators by sending animated virtual gifts during the live stream. This also opens up a new source of income for creators. To make this feature more attractive, YouTube has included a variety of locally themed gifts. Additionally, the company has also announced plans to launch new seasonal gifts for festivals and special occasions in the future.
**How can creators use it?**
If a creator wants to use this feature, they need to go to the “Earn” section in YouTube Studio. After accepting the “Virtual Items Module” there, the gifting feature will be activated. Upon activation, the gifting option will automatically become available on all eligible vertical live streams. However, keep in mind that the “Super Stickers” option will not be available on live streams where gifts are enabled.
**What are Jewels?**
In addition to gifts, YouTube has also introduced a new digital currency called “Jewels”. Viewers will first purchase Jewels and then use them to send gifts during the live stream. When a viewer sends a gift, the creator receives “Rubies”, which are then converted into earnings. In this way, audience support becomes a new source of income for creators.
**What are its benefits?**
You might be wondering how users will benefit from this new feature. In fact, YouTube’s new ‘Gifts’ feature could prove beneficial for both viewers and creators. While viewers will get a new way to express their reactions during live streams, creators will get a new way to earn money.