After the low-cost iPhone, Apple is now targeting affordable MacBooks. The company is working on a budget MacBook laptop, which may launch next year. According to reports, the company is mainly targeting Chromebook and budget Windows laptop users through this product. According to a Bloomberg report, Apple may launch this budget MacBook in the first half of next year. This laptop will be specially designed keeping in mind the students, businesses and general users.
Who is Apple targeting?
With this budget MacBook, Apple will target users who do not need a very powerful machine. This device could be a good choice for users who mostly browse the web, work on documents and do light editing. The report says that through this new product, Apple is targeting not only Google Chromebook and budget Windows laptop users, but also those who are considering buying a laptop instead of an iPad. This device with codename J700 has been seen during testing.
The company is planning to launch this device as the cheapest MacBook. Low power components can be used in this. The company is testing this device and initial production has started. However, Apple has not officially released any information regarding this. Currently, the M4 MacBook Air is the company’s cheapest laptop, priced at ₹99,900 in the Indian market. However, after discounts it can be bought for around ₹80,000.
What will be the features of cheap MacBook?
Apple may use low-end LCD displays with iPhone processors in its budget laptops. The brand can offer a 13.6-inch display. This will be the first laptop with an iPhone processor. Apple’s internal testing has found that the phone’s processor performs better than the M1 processor.
